Very true. Incidentally, the HBGary e-mails will be back up on a
searchable online archive in a few days, thanks to a couple of Anons
I'm still working with. I'm hoping to spark a new round of interest in
such a way that will prompt some other journalists and activists to
take the time to look through more of them, maybe figure out something
that's been missed so far.

On Tue, Jun 5, 2012 at 5:30 PM, Sean Lawson <sean.lawson@utah.edu> wrote:

Ya, I was just doing some quick searches and wasn't able to find anything
either. It could be that the first dude (Tim?) was using the wrong terms.
Perhaps searching variations on the term "misattributable" (which isn't a
real word) might turn up something. It might also require figuring about
what the terms "attribution" and "misattribution" mean within the context of
professional marketing lingo.

Sean


Sean Lawson, Ph.D.
Assistant Professor
Department of Communication
University of Utah
Languages & Communication Bldg
255 South Central Campus Dr RM 2400
Salt Lake City, Ut 84112-0491
Office: LNCO 2519
Email: Sean.Lawson@utah.edu
Web: www.seanlawson.net
Phone: 801-585-7127


On Tue, Jun 5, 2012 at 4:24 PM, Barrett Brown <barriticus@gmail.com> wrote:

That's what I think as well, as the term is pretty indicative of that.
I couldn't find it used anywhere else via search engines, so this
would be one of those industry neologisms that wouldn't have been
known without the HBGary e-mails. Interesting how Barr asks if AOL
might have such a capability...

On Tue, Jun 5, 2012 at 5:21 PM, Sean Lawson <sean.lawson@utah.edu> wrote:

I just logged into Twitter and saw your tweet about that. It immediately
caught my interest. I haven't heard the term before. But it sounds on
the
face of it pretty clear cut: As in, not just marketing content for which
the
source is not known but marketing content that is portrayed as coming
from a
source that (presumably) did not actually create the content.
AKA...deception.

Sean


Sean Lawson, Ph.D.
Assistant Professor
Department of Communication
University of Utah
Languages & Communication Bldg
255 South Central Campus Dr RM 2400
Salt Lake City, Ut 84112-0491
Office: LNCO 2519
Email: Sean.Lawson@utah.edu
Web: www.seanlawson.net
Phone: 801-585-7127



On Tue, Jun 5, 2012 at 4:10 PM, Barrett Brown <barriticus@gmail.com>
wrote:

Sean-

Am going through our wiki and just wanted to make sure you were aware
of this particular find, which is one of a number of things we never
really pursued. Might be something you'd have more insight into.

https://wiki.echelon2.org/wiki/Misattributable_marketing_services



--
Regards,

Barrett Brown
940-735-9748

--
Regards,

Barrett Brown
940-735-9748

-- 
Regards,

Barrett Brown
940-735-9748