Yeah. The symbol TV would subconsciously antagonize some potential
donors. It sounds weird, but I used to be in marketing, and this sort
of thing is worth addressing, unfortunately.

On Thu, Sep 4, 2008 at 8:56 PM,  <EllJhns8@aol.com> wrote:

In a message dated 9/4/08 5:51:24 PM, barriticus@gmail.com writes:


Do you think it might be better to use the acronym EV instead of ETV,
which sounds a bit like a television channel?



Oh yes!  Thanks for that.  It does sound like that unless the "t" is in
lower case.  Do  you think that would help?




Ellen



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