Re: Freelance Copywriter
Subject: Re: Freelance Copywriter
From: "Barrett Brown" <barriticus@gmail.com>
Date: 9/7/07, 13:05
To: "Adam Kruvand" <adamk@studio2a.net>

Oops, I'd been under the impression that you used industrial engineers and all that to assist in architectural rending. Take a look at this; I fixed up the first paragraph and switched out those word choice changes you wanted. Also, sorry for the delay, but I'm still doing the internet coffee shop thing till I get my new home connection:

3d is easy to love, particularly for those who've come to know its charms. Between its presentational beauty and overriding utility, 3d's pull is strong enough to have cajoled us from our near decade-spanning careers spent working in the offices of such prominent architectural firms as Kohn Pedersen Fox, Rafael Vinoly Architects, and Hellmuth Obata Kassebaum. As our commitment to architecture has come to rely more and more on fully accurate modeling of the sort that simply won't allow for errors, the technology's appeal has roped us in further. 3d demands much, but delivers more.


Our combined expertise allows us to do things that would have been impossible just a few years ago, and to do these things in a way that no other visual design firm can emulate even today. Studio2a can transform a standard design plan consisting of sketches, photos, CADs, and the like into a visually realistic architectural rendering that brings a project to life, from the overall structural concept of a building's exterior to the dozens of nuanced details that make up its interior. The texture of a fabric, the luxurious hue of a leather chair, the smooth golden finish of a wooden cabinet, the delicate sunlight filtered by a flowing curtain, – each facet of any given design is considered, and the end result is a visual representation that's virtually indistinguishable from the finished product itself. 3d's sensuality is of that special sort that simply cannot be ignored.


Having on hand a high quality, photo-realistic rendering of your project solves quite a few of the more irritating problems of the sort that were once considered unavoidable costs of doing business. Total design representation provides for a similarly total understanding of what the finished product will be, one that's easily accessible to all parties involved regardless of background or expertise. Reducing communicational friction reduces confusion in turn, thus minimizing overhead, change orders, lost man hours, and other, similarly unnecessary nonsense. 3d is every bit as clever as it is beautiful.


Perhaps more importantly, Studio2a's finished product helps to ensure that your product gets finished as well. A realistic model of a proposed architectural design project is of obvious benefit to those in need of a green light; whether you're planning a presentation, hoping to generate interest from potential user groups, or trying to loosen up a little capital, the manner in which we can bring a project to life for any imaginable audience is a fundamental asset in the effort to bring that same project to eventual realization. When your project, like love, is indescribable, we'll help you describe it.


Together with our diverse array of clients, we've fallen head over heels for 3d. Call us romantics. Better yet, call us for a free estimate.