Re: Experienced Freelance Marketing Copywriter
Subject: Re: Experienced Freelance Marketing Copywriter
From: Lora Poe <Lora.Poe@lavanduladesign.com>
Date: 8/3/07, 17:28
To: Barrett Brown <barriticus@gmail.com>

Okay, still crazy. If it is okay I will send it tomorrow and give you a call then.

Lora







On Aug 3, 2007, at 3:17 PM, Barrett Brown wrote:

4ish would be fine by me, but if tomorrow would be easier for you or if the info would be more complete at that time or whatever, we could do it then instead. I'm pretty easy; let me know. My cell is 512-560-2302.

On 8/3/07, Lora Poe <Lora.Poe@lavanduladesign.com> wrote:
Yes. I have it... well sort of. There are still some holes but enough to get you started. 

I just got buried today. I really need to send it to you then discuss some things over the phone. Are you available this afternoon to talk? I am on a conference call any minute now but should be done by like 4ish?

Lora


__________
Lora Poe
Lavandula Design
(la- van' due- lah  de- sign)
Office: 713.589.8544 x105
Direct: 713.553.3927
Fax: 281.920.9407










On Aug 3, 2007, at 3:01 PM, Barrett Brown wrote:

Great, I'll just send a single invoice upon completion of the project. Do you think you'll have the necessary info for me today? No rush, just trying to schedule some things.

On 8/2/07, Lora Poe <Lora.Poe@lavanduladesign.com> wrote:
Perfect, thanks. I will run it by the client. Bill me.

By the way, regarding invoices. Feel free to email them to me or send them to:

Lavandula Design
11515 Rocky Bend Drive
Houston Texas  77077

Skip the tax and I will send you a resellers form.


__________
Lora Poe
Lavandula Design
(la- van' due- lah  de- sign)
Office: 713.589.8544 x105
Direct: 713.553.3927
Fax: 281.920.9407










On Aug 2, 2007, at 1:04 PM, Barrett Brown wrote:

That's actually pretty good for a design person. I would just tweak it up a bit thusly in order to emphasize the mystery:

Summer's out; Fall's in. Shake off the sand, stash the clubs, and join us for an evening of food, fun, and something a little... different.

This is your invitation to what will no doubt be among the most memorable events of the year. Prepare to meet new friends and learn a bit more about old ones - more, perhaps, than you wanted to know. All will become clear when you meet our special guest.



On 8/2/07, Lora Poe <Lora.Poe@lavanduladesign.com > wrote:
Sounds reasonable to me. I have an excel sheet with all of the details on it. I am still waiting for approval on a couple of issues. I will get it to you later today.

Can you also do me a favor and look at this invitation. It is for the first event and has to go out before the book. I wrote the copy myself... so be gentle. I am a designer not a copywriter, which will be obvious.

Here are some details of the event...

It it the kick-off event.
Mostly a get reacquainted after the summer break.
Guest speaker will be Bob Eubank (host of the Newly Wed Game) but the client wants us to just hint at this... he will be a surprise. They will play a mock game called "the Not-So-Newly Wed Game"
Attendees are Members and wives
The event chair and communications chair for this year said that the emphasis on all communications should be that this year's events will be FUN. I guess that feedback from last year is that everything was a little stuffy.

I based the design on fun colors and shape to emphasize the light heartedness of the event and also hint at the retro-style of the Newly Wed Game. I also want it to stand out in the mail of these CEO types.

Can you help me refine the copy... or change it completely, it is not going to hurt my feelings. If you have questions please call me on my direct line below.

Thanks,
Lora


__________
Lora Poe
Lavandula Design
(la- van' due- lah  de- sign)
Office: 713.589.8544 x105
Direct: 713.553.3927
Fax: 281.920.9407










On Aug 2, 2007, at 10:54 AM, Barrett Brown wrote:

Lora-

Thanks for getting back to me.

The deadline wouldn't be a problem; I could have done this finished by Monday. Let me know if $300 sounds reasonable.

On 8/2/07, Lora Poe < lora.Poe@lavanduladesign.com> wrote:
Barrett,

Thank you for your recent reply to my Craigslist posting. Based on the samples you have provided, I think that you may be a good fit for this project.

Each year we publish a Membership Guide for the local chapter of YPO (Young President's Association). The section that we need help with is the Educational Programs. They provide us with... date, time, location, theme, speaker and then on a couple of the events you may need to do a little online research about a speaker or a specific location (ie: hotel amenities or "not to be missed" local attractions).

I am attaching a sample of the section from last years book. FYI - this was not professional written last year but it will give you an idea of the various events and the length of the copy. This year there are 12 events.

If you are interested in the project I will need a quote from you fairly quickly. Unfortunately, we are under a tight deadline on this and will need to get preliminary copy by early next week.

Thanks in advance,
Lora




__________
Lora Poe
Lavandula Design
(la- van' due- lah  de- sign)
Office: 713.589.8544 x105
Direct: 713.553.3927
Fax: 281.920.9407